Your points of contact in the USA
"Grow with ambition, evolve with purpose."
, and Strategy Consulting Department
Laurent Satre
President
Olivier Reffo
Senior Partner
Sylvain Perret
Country Director, USA
, and tax legal department
Lionel Bochurberg
Partner and US Attorney
Our values
The shared values of the Rézoway team guide every action and reflect what we believe in and share on a daily basis.
Grounded mindset
We move forward with curiosity and a grounded mindset, proposing answers based on in-depth understanding.
Integrity
Loyalty and high standards guide our team, renowned for its credibility and legitimacy in its markets.
Transparency
Clarity strengthens every relationship: we share our decisions and keep you informed in real time about our actions on the ground.
Commitment
We move forward with agility, reliability and adaptability, providing clear, useful and actionable information.
Let's talk about your projects !
Have you decided to expand into North America but aren’t sure which strategy to adopt? Let’s talk about it! We’re here to listen to you, guide you, and work with you to build a solid and ambitious plan.
Guaranteed response within 24 hours.
A no-obligation exchange.
An overview of our method and our expertise.
Rézoway recognized by reference organizations:
Laurent Satre
President @ Rézoway
- Originally from France, Laurent has been living in Canada for 30 years. An entrepreneur with over 20 years of experience supporting and establishing French businesses in Canada.
- He was the Director of Rhone-Alpes International (RAI) in Montreal from 2001 to 2012. During that time, he provided support to more than 500 companies and oversaw the creation of 80 Canadian subsidiaries of his French clients.
- He launched Rezoway at the end of 2012. Today, Rezoway provides a variety of services to more that 50 companies every year, in Canada and the United States.
Olivier Reffo
Senior Partner @ Rézoway
- Olivier has over 25 years of experience managing top-notch marketing agencies (Publicis, DDB, TBWA, Cossette), both in France and Canada.
- Expertise in marketing, communication, retail and food-industry in France.
- Expertise in support for implementation, business strategy and marketing of the offer in Canada.
Daphnée Vergeau
Senior Advisor @ Rézoway
- A French-American professional, she has been supporting entrepreneurs in the United States for over 10 years. Specializing in import-export, e-commerce, retail, and real estate, she has in-depth, practical knowledge of the American market.
Sylvain Perret
Country Director, USA @ Rézoway
- A French-American who has lived in the United States for over 15 years, founder of Objectif USA. An expert in business establishment, business acquisition, and investment, licensed broker, former banker, OSCI representative for the United States, and MBA graduate, he is a leading authority on the American market.
Lionel Bochurberg
Partner and US Attorney
- Lionel is a US/French citizen, living in San Diego and associated with Rézoway since 2016.
- Business lawyer, for almost 30 years with a strong entrepreneurial spirit, coming from his experiences in various High-Tech industries.
- Lionel, a corporate lawyer for 30 years, is also animated by a strong entrepreneurial spirit he acquired from his experiences with various high-tech companies. He is a member of the California, Washington DC, Quebec and French bars which provide him with unique capabilities to help French companies with development projects in Canada and the US.



