Our Team
A senior team united by a vision of support: "Entrepreneur with you".
Each mission is a new, shared, human adventure and leads to value creation. We mobilize and make available to you our experience, our expertise and our operational capabilities as we did for our own businesses in the past.
Laurent Satre Partner and President
President
- Born in France, Laurent has lived in Canada for the past 30 years. He is an entrepreneur with over 20 years of experience assisting French companies establish themselves in Canada.
- He was the Director of Rhone-Alpes International (RAI) in Montreal from 2001 to 2012. During that time, he provided support to more than 500 companies and oversaw the creation of 80 Canadian subsidiaries of his French clients.
- He launched Rezoway at the end of 2012. Today, Rezoway provides a variety of services to more that 50 companies every year, in Canada and the United States.
Olivier Reffo, Partner
Senior Partner
- Olivier has over 25 years of experience managing top-notch marketing agencies (Publicis, DDB, TBWA, Cossette), both in France and Canada.
- He is very familiar with marketing and communication programs for retail products, especially in the food industry
- He is also an expert in the definition and launch of new brands.
Olivier has several degrees in Economics and Marketing Communications.
![rezoway-0156-w patrick magnien](https://rezoway.com/wp-content/uploads/2024/12/rezoway-0156-w.jpg)
Ariane Favero
Senior Project Manager
- French by birth, living in Quebec for over 5 years (and dual nationality!)
- Over 6 years' experience in digital marketing, with a variety of roles offering a 360° view of projects.
- A wealth of international experience, having lived in 5 different countries, bringing a sharp eye and an open mind.
- Passionate about diversity, equity and inclusion, she puts her commitment at the service of European customers to facilitate their establishment and acculturation in North America.
Patrick Magnien
Partner ONTARIO
- Patrick has a successful track record of building and managing sales and marketing teams for market leading companies.
- In his past mandates, he has been able to develop and execute business development plans that increased market share while improving profitability.
- He understands customers needs, consumer demand influences.
- He excels in creating sales channels, as well as smoothly integrating sales and marketing processes.
- He has also succeeded in building many strategic alliances for international clients as well as enhancing their brand awareness.
Jérôme Bruneau
Partner ONTARIO
Senior Executive with over 25 years' experience in executive and operational management, specializing in consumer goods and consulting.
Vice President, General Manager and Functional Leader, Jerome has led cross-functional teams, generating sustainable growth and creating value across all areas of the business. Jerome was a member of the Executive Committee of Coca-Cola North America.
Professional experience :
- Current: Coaching, consulting and guidance for companies with international growth potential, with a focus on revenue acceleration and strategic plans for execution.
- Vice President Coca-Cola North America, Sales & Customer Leadership (North America): Responsible for sales, customer and operational strategies, generating sustained growth and improving profitability.
- Vice-President & Group Director Strategic Customers: Driven revenue and margin growth through innovation, marketing and cross-functional engagement.
- Business Development Director (Europe, Eurasia, Middle East and Africa): Long-term planning, disciplined segmentation and supply chain optimization.
Jerome is above all a leader who values respect, equality and listening, bringing out the best in those around him.
Lionel Bochurberg
Associate United States
- Lionel is a dual US/French citizen, lives in San Diego and has been associated with Resoway since 2016.
- Business lawyer, for almost 30 years with a strong entrepreneurial spirit, coming from his experiences in various High-Tech industries.
- Lionel, a corporate lawyer for 30 years, is also animated by a strong entrepreneurial spirit he acquired from his experiences with various high-tech companies. He is a member of the California, Washington DC, Quebec and French bars which provide him with unique capabilities to help French companies with development projects in Canada and the US.
- Lionel has been associated with Rezoway's development in North America since 2016 and is its legal referent in the US.
Philippe Collard
General Manager United States
- Philippe has been involved in the technology industry and its applications for more than 40 years (aerospace, defence, medical, automotive, logistics, robotics).
- CEO of four companies (including one IPO). Expert in corporate finance (VC, bank, government)
- He is a business builder who has been the CEO of four companies (including one IPO) and is an expert in corporate finance (VC, bank, government) and M&A transactions. He has also been the Chairman of a VC fund.
- He has done business in 32 countries, has helped many startups and assisted several European businesses enter the US market.
- As an engineer, he made several significant contributions to medical imaging, the Space Station and some studies on climate change.
- Philippe holds an engineering degree from ENSEEC (now ENSICAEN). He is a dual US / French citizen.
![Laurent Satre Partner and President](https://rezoway.com/wp-content/uploads/2021/06/Laurent-271x300.jpg)
Laurent Satre Partner and President
President
![Olivier Reffo, Partner](https://rezoway.com/wp-content/uploads/2021/06/Olivier.jpg)
Olivier Reffo, Partner
Senior Partner
![Lionel Bochurberg](https://rezoway.com/wp-content/uploads/2020/12/Lionel-Bochurberg-Noir-et-Blanc-scaled.jpeg)
Lionel Bochurberg
Associate United States
![Patrick Magnien](https://rezoway.com/wp-content/uploads/2021/03/Patrick-Magnien-2-Noir-et-Blanc.jpg)
Patrick Magnien
Partner ONTARIO
![Jérôme Bruneau](https://rezoway.com/wp-content/uploads/2024/01/IMG_5911-003.jpg)
Jérôme Bruneau
Partner ONTARIO
![Philippe Collard](https://rezoway.com/wp-content/uploads/2022/02/IMG_2147-213x300.jpg)
Philippe Collard
General Manager United States
![Ariane Faveo](https://rezoway.com/wp-content/uploads/2024/12/photo-website.png)
Ariane Faveo
Senior Project Manager
Common traits of the RW team
- Have completed the North American business and personal development pathway
- Have created companies in different sector of activity
- We understand what it takes to coach and manage human resources
- We all have focused expertise in specific business areas
- We understand and embrace the local business culture where we operate
- We all share the same vision: commitment to customer service, integrity and efficiency
- We love to get involved in causes we care about
I want to know more about:
Who we are
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commitment
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Let us discuss your projects!
2024 CONSULTING SOLUTIONS REZOWAY INC.